October 5, 2009
What is the right marketing mix for your company? Should you use traditional advertising? That would increase budget and no real way to track the success. You could change your website but are you just giving the same tired content a new face? Or worse you could follow all the latest craze, chase the new shiny object that promises you great success and riches.
Read the full article →
September 28, 2009
In today’s economy there are three letters that are being used; R-O-I. A majority of corporate Accountants, Executives and business owners want to know what the ROI is prior to spending a penny on any project. Not that there is anything wrong with that, you should always go through some kind of pay back forecast.
Read the full article →
