October 2, 2009
Social Media, Social Networking has a very powerful enemy that is growing like an unchecked cancer. The enemy could destroy many B2B uses of Social Media. The enemy is unseen but we all know them very well and deal with this enemy every day. They are the productivity slayers and they do it in the name of productivity.
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September 21, 2009
Does your HR department understand social media? Do you believe it is only a Marketing or Sales function? In some cases it is not the marketing or sales department that monitors the various social media outlets. The Human Resources departments monitor it for employee activity on twitter, LinkedIn and other outlets. There has been a trend that HR will be the internal brand watch dogs and report their findings. Part of the issue is they do not have a social media policy, and instead use a clause in a hiring document giving them the authority.
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