From the category archives:

Social Media

Digital Marketing Growing Pains

August 2, 2010

To the rescue comes digital marketing with its lower cost and ability to track responses in near real time while building relationships. You can now place ads in locations that your customers have actually shown interest using search terms, relevant content, lower cost and the ability to track your customer habits.

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Another Old Spice blog post

July 18, 2010

The Old Spice ads are funny, we all have been talking about them over, over and over again.  There are dozens of blogs telling us how brilliant they are and blogs giving us lists of reasons why they are great and what we can learn from them.  Again they are very funny, however how many [...]

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Lead Generation using Digital Marketing

July 17, 2010

Digital marketing like other marketing efforts is more about the correct mix to achieve a strategic goal. There are any technologies for using and creating digital marketing campaigns. Words to the wise– don’t get caught up in them.

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Comments, What to say or do?

March 12, 2010

Someone just left you a not so flattering comment on your blog, Twitter or Facebook page what do you do?

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Monitoring the Internet

March 4, 2010

Although social media sites will be where a bulk of your monitoring will occur. The question always comes up “what should I monitor and what should I do?” In this post we will focus on “what should you monitor”, next week we will cover how you should interact.

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